A HISTORY OF UNIQUENESS

60'S

It was the 60s when Ugo Calà was little more than a child, and in his spare time he helped his father in the barber shop next to the Ponte Vecchio bridge.

That little barbershop was frequented by the best goldsmiths in the city who were realizing the most beautiful jewels for the most prestigious international brands. Going against his father’s will, the young Ugo became an apprentice of one of the most famous jewelers of the Ponte Vecchio

70'S

After years of apprenticeship, combining the secrets of the secular Florentine goldsmith’s art, with a fashion idea in step with the times, Ugo decides to create the company that in the years to come becomes an important reference in the world of jewelry: Ponte Vecchio Gioielli.

2000'S

The new century also became a new source of life and pure energy. The stubborn and dreamer Francesco Calà, in his early twenties, joined the company. Working in all the different company departments, from the work bench next to the goldsmiths, till the stones office. However, his true vocation is the relationship with the customers, with whom he loves to spend much of his time to be able to better understand their needs.

2018

After many years of traveling to every corner of the world, personally visiting almost 100% of the customers, Francesco Calà decides to take over the company created by his father to carry on the journey begun more than 50 years before with extreme passion and energy.

A HISTORY OF UNIQUENESS

ANNI 60

It was the 60s when Ugo Calà was little more than a child, and in his spare time he helped his father in the barber shop next to the Ponte Vecchio bridge.

That little barbershop was frequented by the best goldsmiths in the city who were realizing the most beautiful jewels for the most prestigious international brands. Going against his father’s will, the young Ugo became an apprentice of one of the most famous jewelers of the Ponte Vecchio

ANNI 70

After years of apprenticeship, combining the secrets of the secular Florentine goldsmith’s art, with a fashion idea in step with the times, Ugo decides to create the company that in the years to come becomes an important reference in the world of jewelry: Ponte Vecchio Gioielli.

ANNI 2000

The new century also became a new source of life and pure energy. The stubborn and dreamer Francesco Calà, in his early twenties, joined the company. Working in all the different company departments, from the work bench next to the goldsmiths, till the stones office. However, his true vocation is the relationship with the customers, with whom he loves to spend much of his time to be able to better understand their needs.

2018

After many years of traveling to every corner of the world, personally visiting almost 100% of the customers, Francesco Calà decides to take over the company created by his father to carry on the journey begun more than 50 years before with extreme passion and energy.

HISTORY GOES ON

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